University of California, Los Angeles, Athletics

Photo by: Lillie Yazdi
Theme and Promotional Schedule Announced for 2023 Football Season
August 14, 2023 | Football
UCLA Athletics has announced its theme and promotional schedule for the 2023 home football season at the Rose Bowl Stadium. The Bruins' six-game home slate begins on Saturday, Sept. 2 at 7:30pm with a non-conference matchup against Coastal Carolina.
The 2023 themes and promotions include turning back the clock for the Throwback Homecoming game on October 28, the Black Excellence and Los Bruins games, a schedule magnet giveaway at the home opener, exclusive theme and community packages and more.ย
Season ticket packages are still available for as low as $32 per game and will provide access to all six home contests. Mini plan, group and single-game ticket packages are also available to provide UCLA fans with flexible options that fit their individual needs. View more information about 2023 UCLA Football ticket plans at UCLABruins.com/FBTickets, by calling UCLA Athletics Sales & Service at (310) 206-5991 or by emailing tickets@athletics.ucla.edu.
Student ticket packages are also now on sale. The 2023-24 Den Pass provides all current UCLA students with access to all home UCLA Football and Men's Basketball games for $185 โ less than $8 per game. Visit UCLABruins.com/TheDen to learn more.
In addition to the promotional schedule, UCLA has introduced a new pre-game entertainment option for fans attending games at the Rose Bowl Stadium. BruinFest will provide fans with two hours of live entertainment to go along with America's Best Tailgating. BruinFest will take place beginning 2.5 hours prior to advertised kickoff and will end 30 minutes prior to advertised kickoff. There will be two BruinFest locations โ one on the north end of the stadium between Gates N & E, and one on the south end of the stadium between Gates A & B. Those interested in performing at BruinFest may apply HERE.
Some of the highlights of the 2023 promotional schedule are included below. To view the full 2023 UCLA Football promotional schedule, click HERE. Additional promotional items will be added throughout the 2023 UCLA Football season.
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2023 UCLA Football Promotional Schedule
UCLA vs. Coastal Carolina
Saturday, September 2 | 7:30 PM
Los Angeles Sports Celebration
UCLA Football Schedule Magnet Giveaway (first 15,000 UCLA fans)
Los Angeles Mascot & Spirit Squad Appearances
UCLA vs. North Carolina Central
Saturday, September 16 | 2:00 PM
Annual Black Excellence Game
I'm Going to College
Heartbeat Music & Performing Arts Academy Halftime Performance
UCLA vs. Washington State
Saturday, October 7 | TBD
Annual Los Bruins Game
Mariachi de Uclatlán performance
2023 UCLA Athletics Hall of Fame Celebration
UCLA vs. Colorado
Saturday, October 28 | TBD
Homecoming Game
Throwback Game โ Turn Back the Clock
Bruin Family Weekend
UCLA vs. Arizona State
Saturday, November 11 | TBD
Veteran & Armed Forces Appreciation Game
Military Appreciation Halftime Presentation
Veteran of the Year Award Presentationย
UCLA vs. California
Saturday, November 25 | TBD
Senior Day Celebration
ย
The 2023 themes and promotions include turning back the clock for the Throwback Homecoming game on October 28, the Black Excellence and Los Bruins games, a schedule magnet giveaway at the home opener, exclusive theme and community packages and more.ย
Season ticket packages are still available for as low as $32 per game and will provide access to all six home contests. Mini plan, group and single-game ticket packages are also available to provide UCLA fans with flexible options that fit their individual needs. View more information about 2023 UCLA Football ticket plans at UCLABruins.com/FBTickets, by calling UCLA Athletics Sales & Service at (310) 206-5991 or by emailing tickets@athletics.ucla.edu.
Student ticket packages are also now on sale. The 2023-24 Den Pass provides all current UCLA students with access to all home UCLA Football and Men's Basketball games for $185 โ less than $8 per game. Visit UCLABruins.com/TheDen to learn more.
In addition to the promotional schedule, UCLA has introduced a new pre-game entertainment option for fans attending games at the Rose Bowl Stadium. BruinFest will provide fans with two hours of live entertainment to go along with America's Best Tailgating. BruinFest will take place beginning 2.5 hours prior to advertised kickoff and will end 30 minutes prior to advertised kickoff. There will be two BruinFest locations โ one on the north end of the stadium between Gates N & E, and one on the south end of the stadium between Gates A & B. Those interested in performing at BruinFest may apply HERE.
Some of the highlights of the 2023 promotional schedule are included below. To view the full 2023 UCLA Football promotional schedule, click HERE. Additional promotional items will be added throughout the 2023 UCLA Football season.
ย
2023 UCLA Football Promotional Schedule
UCLA vs. Coastal Carolina
Saturday, September 2 | 7:30 PM
Los Angeles Sports Celebration
UCLA Football Schedule Magnet Giveaway (first 15,000 UCLA fans)
Los Angeles Mascot & Spirit Squad Appearances
UCLA vs. North Carolina Central
Saturday, September 16 | 2:00 PM
Annual Black Excellence Game
I'm Going to College
Heartbeat Music & Performing Arts Academy Halftime Performance
UCLA vs. Washington State
Saturday, October 7 | TBD
Annual Los Bruins Game
Mariachi de Uclatlán performance
2023 UCLA Athletics Hall of Fame Celebration
UCLA vs. Colorado
Saturday, October 28 | TBD
Homecoming Game
Throwback Game โ Turn Back the Clock
Bruin Family Weekend
UCLA vs. Arizona State
Saturday, November 11 | TBD
Veteran & Armed Forces Appreciation Game
Military Appreciation Halftime Presentation
Veteran of the Year Award Presentationย
UCLA vs. California
Saturday, November 25 | TBD
Senior Day Celebration
ย
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