UCLA GolDEN Pass Available to Young Alumni
May 17, 2022 | Bruin Athletics
LOS ANGELES โ UCLA Athletics announced Tuesday the launch of a new ticket promotion called the UCLA GolDEN Pass. The subscription-based ticket package is exclusive to UCLA alumni who have graduated within the last 10 years.
ย
For only $14.99 a month, GolDEN Pass holders are eligible to request tickets to football and men's basketball games, based on availability, as well as earn free admission to women's basketball games and all UCLA Olympic sporting events. Bruins who graduated in Spring 2013 through the upcoming Spring 2022 class are immediately eligible to subscribe to the GolDEN Pass.
ย
"I'm thrilled to launch GolDEN Pass as a new ticket option for recent alumni to cheer on the Bruins at all UCLA Athletics sporting events," said The Alice and Nahum Lainer Family Director of Athletics Martin Jarmond. "This new initiative also provides behind-the-scenes opportunities to connect with our coaches and student-athletes. The GolDEN pass will allow recent grads maximum flexibility to come to games with friends and family."
ย
Fans can secure their GolDEN Pass now and do not need to start monthly payments until Monday, Aug. 1. Enter-to-win raffles, gameday experiences, behind-the-scenes opportunities, and more will be available to GolDEN Pass holders before and after Aug. 1.
ย
To purchase a GolDEN Pass, based on availability, fans can visit this ticket page.
ย
The new GolDEN Pass will exist in conjunction with the longstanding Den Pass, which is annually available to current UCLA students. The Den Pass is available with a one-time payment each year and grants access to all football and men's and women's basketball games, as well as free admission to home competitions for UCLA's Olympic sport programs.
ย
For only $14.99 a month, GolDEN Pass holders are eligible to request tickets to football and men's basketball games, based on availability, as well as earn free admission to women's basketball games and all UCLA Olympic sporting events. Bruins who graduated in Spring 2013 through the upcoming Spring 2022 class are immediately eligible to subscribe to the GolDEN Pass.
ย
"I'm thrilled to launch GolDEN Pass as a new ticket option for recent alumni to cheer on the Bruins at all UCLA Athletics sporting events," said The Alice and Nahum Lainer Family Director of Athletics Martin Jarmond. "This new initiative also provides behind-the-scenes opportunities to connect with our coaches and student-athletes. The GolDEN pass will allow recent grads maximum flexibility to come to games with friends and family."
ย
Fans can secure their GolDEN Pass now and do not need to start monthly payments until Monday, Aug. 1. Enter-to-win raffles, gameday experiences, behind-the-scenes opportunities, and more will be available to GolDEN Pass holders before and after Aug. 1.
ย
To purchase a GolDEN Pass, based on availability, fans can visit this ticket page.
ย
The new GolDEN Pass will exist in conjunction with the longstanding Den Pass, which is annually available to current UCLA students. The Den Pass is available with a one-time payment each year and grants access to all football and men's and women's basketball games, as well as free admission to home competitions for UCLA's Olympic sport programs.
Bruin Insider Show - DeShaun Foster (Sept. 10, 2025)
Wednesday, September 10
Cinematic Recap - UCLA W. Soccer vs. Stanford (Sept. 7, 2025)
Wednesday, September 10
UCLA Football Media Availability - Ikaika Malloe (Sept. 9, 2025)
Tuesday, September 09
UCLA Football Media Availability - Anthony Jones (Sept. 9, 2025)
Tuesday, September 09